The Benefits of Custom Shopify Sites
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Integrated
Shopify is a great option if you’ll also be selling products through other channels.
- Integration with social media lets customers make purchase where they browse, while you maintain one product list
- Shopify works with your POS to provide up-to-date stock info so you don’t end up with inventory nightmares
- Shopify has its own API that supports the development of custom ecommerce apps for added functionality
- Shopify has built-in store locator functionality to help customers find your products close to home
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User-Friendly
Shopify provides your customers with an online shopping experience that’s second-to-none.
- Superior search and filter functionality make it easy for customers to find what they want
- Shopify supports all major payment methods, including digital wallets and installment plans
- Shop Pay offers an even faster, secure checkout option with excellent conversion rates
- Our responsive designs and mobile optimization tactics will ensure your customers have a consistent experience across devices
- Automatic text translation is baked in like a scrumptious multilingual filling
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Powerful
Shopify offers an unmatched mix of standard features and premium apps.
- Shopify delivers real-time shipping rates, delivery times, and tracking information
- Customer accounts for viewing and tracking orders comes built-in
- Level-up with premium apps to offer wish lists, back-in-stock alerts, and low-stock notices to stay top-of-mind with your customers
- Offer personalized recommendations based on browsing history and preferences
- All transactions are encrypted to safeguard customer data
- Get access to more API integrations with custom Shopify development
Because the design was so well thought out and future-proofed, the visual identity will stay relevant. We are constantly growing into the brand, rather than outgrowing it.
Jonathan Miller, Breeo Founder
Services
Projects
A few favorites
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BloomBox
Shopify Website Design
BloomBox, a garden delivery service, needed a Shopify site that could intelligently assess inventory and process orders across two warehouses and hundreds of zip codes. In the first year, their new site helped boost sales by 12% and recapture 26% of abandoned carts.
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Feeding PA’s
Fresh Food Co-opShopify Website Design
This one’s a great example of just how flexible a Shopify ecommerce site can be. We took the client from emailing weekly product listings and taking orders manually to an ecommerce experience that lets food banks up and down the East Coast order fresh produce at discount prices.
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Copper Bonnet Distillery
Shopify Website Design
You don’t need to be a big business with millions in sales to benefit from Shopify’s ecommerce capabilities. We built this site to help Copper Bonnet Distillery, a craft gin maker, sell a limited range of beverages to shoppers in Pennsylvania.
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Partscounter
Shopify Website Design
B2B Shopify sites? We do those too! Partscounter sells a dizzying array of replacement parts for commercial kitchen equipment. Our custom Shopify theme made with CLI 3.0 leverages metaobjects and metafields to help the Partscounter team build flexible, informative product pages.
Frequently Asked Questions
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Yes, and we strongly recommend going with a custom theme. Custom themes allow us to control many factors that impact the longevity of your site: overall stability, page-load times, SEO, accessibility, and semantic code. And if issues do come up, we can fix them more easily. While the up-front price of a custom Shopify theme is higher, it’s a better bang for your buck in the long term. Custom sites also allow the most flexibility, helping your brand stand out online.
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We always recommend user testing. Allowing real people to test-drive your site before we push it live helps us identify issues with navigation, checkout, and other aspects of the site for users who don’t already know it inside and out.
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In terms of building your custom site, they’re essentially the same thing. Shopify Plus does have a few more tools, like Shopify Flow and Shopify Functions (formerly Scripts), which can be used for more complex discounts and special offers. Our team can set you up with these premium tools no problem.
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Think of Shopify website pricing like you would consider the cost of building a house. How much square-footage do you need? Can you share a bathroom or do you want your own? Are you happy with builder-grade materials or are you looking for something unique?
Depending on your needs and wants, we’ve built sites for as little as $15,000 and as much as $80,000+. Our team is happy to sit down or hop on a call to personalize a quote for you.
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We provide basic SEO setup for all websites we build. This includes effective content hierarchy and semantic markup, performance analysis, accessibility, as well as setup to allow content editors to add and edit meta tags, link titles, and alt text.
If a more extensive SEO plan is needed, we’ll coordinate with our go-to SEO partner, Evident, to conduct a thorough audit of SEO opportunities for your site. The audit can include industry and organization keyword research to guide content strategy, site structure recommendations, and potential campaign opportunities. Evident follows the latest search algorithm updates, they’re thorough and strategic, and our teams work well together to balance user experience and search engine performance.
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Shopify offers it’s own POS system, that can be easily run on just about any device you might have on hand. They also offer various hardware to meet your specific label-printing, barcode-scanning, and package-slipping needs. Your inventory will be easily managed between your brick-and-mortar and online presence, which makes management a breeze. Trust us, we run one.
Shopify also integrates with many third-party POS systems, like Square, Lightspeed, Vend, and QuickBooks.
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In our opinion, WooCommerce is a good option if your website won’t be used primarily for ecommerce. For example, if you’re working on a site for your band and you just want to sell a few T-shirts, WooCommerce is fine. But if you’re a T-shirt manufacturer who wants to sell a range of designs and color combinations, we’d recommend Shopify.
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Yes, Shopify makes blog setup and management super simple. Blogs can be helpful for improving your search engine ranking, growing your audience, and building trust with your customers.
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Yes, and it also integrates with any paid social advertising you might do on Meta (Instagram & Facebook), TikTok, and the like.